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Sell Your Home with Staging Techniques

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By : Yamileth Medina    99 or more times read
Marketing plays a key role when selling a product, especially when that product is as expensive as a new house. It is important to showcase the best elements of your house when showing it to potential buyers.

Staging is the term for preparing a property for open houses. It is the equivalent of shaving or putting on makeup before a job interview or date. Here are some tips:

People want to imagine themselves living in their home; they don't want to be reminded that another family currently resides there. For that reason, keep the décor simple (so they can better visualize replacing it with their own). Also make sure to remove or hide any personalized elements (i.e. photos) when you are expecting buyers to visit.

In general, larger houses are more attractive to potential buyers. However, if your real estate isn't as large, there are ways to make it appear as though it is. In some cases, it is recommended that you repaint the walls in lighter colors, which give the illusion of more space.

Quality lighting is essential. Make repairs to any leaks, squeaky doors, or other minor problems that are easy to fix but could hurt your presentation. Such issues can have a negative impact on the perceived value of your home, possibly drawing future negotiations lower than you would like.

For the best presentation, clean the house as thoroughly as you possibly can. A dirty or untidy house not only makes potential buyers worry about hygiene, but it also makes your house look smaller.

Don't forget the exterior of the house! It is the first impression buyers get, which often sticks with them. Keep up with the landscaping in order to maintain a well-kept appearance that doesn't hide the house.

Finally, make visitors feel comfortable. Set the thermostat at a comfortable temperature, and decorate with fresh flowers or other plants.

If you keep these tips in mind when preparing your property, you will greatly increase your chances of success!
Yamileth Medina is a writer living in Miami, Florida. If you’re in search of a Doral Florida realtor, make sure that he or she is certified.

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